Travel Agent

If I told you there's a career that allows you to work from anywhere, making it ideal for digital nomads, offers frequent travel opportunities for both work and personal trips, provides discounted flights, hotels, and experiences, and lets you enjoy a creative, dynamic work environment that’s far from a repetitive desk job, would you be interested? As a travel agent, you also have the freedom to specialise in niche markets and be your boss, shaping your career around your passions and expertise.

Travel agents help customers plan and book tailored trips, handling logistics, paperwork, and providing expert advice on passports, visas, travel insurance, and more. They thrive under pressure, solving unexpected travel issues calmly and efficiently. Whether working in an agency, remotely, or independently, they create seamless, personalised travel experiences.

Beyond booking trips, travel agents enjoy exclusive travel perks, flexible work arrangements, and the opportunity to specialise in luxury, adventure, or corporate travel. It’s a career that blends creativity, problem-solving, and customer service, making every day different and rewarding. More than just a job, being a travel agent is a gateway to a lifestyle of exploration and connection.

Key Details

£22,500

Entry

£25,000

Average

£36,000

Senior

40 / Wk

Average Hours

Summary

If you love travel, problem-solving, and working with people, a career as a travel agent could be a perfect fit. You'll help clients plan unforgettable trips while enjoying travel perks and flexible work arrangements.

As a travel agent, you’ll consult with clients to understand their needs, research destinations, and create tailored travel packages. You’ll manage bookings for flights, accommodation, car rentals, and excursions, ensuring all details are accurate. You’ll also provide expert advice on visas, vaccinations, and travel insurance.

No formal degree is required to start, with opportunities ranging from entry-level roles to apprenticeships and industry-specific qualifications. Career growth includes senior consultant roles, independent travel businesses, and related fields like event planning or tourism marketing. Specialisation in areas such as luxury travel, adventure tourism, or corporate travel allows agents to carve out a niche.

Despite online booking platforms, successful travel agents thrive by offering personalised services, expert knowledge, and curated experiences that technology cannot replicate. 

Whether in an agency, remote, or freelance, this career offers freedom, variety, and adventure. If you’re passionate about travel, organisation, and helping others explore the world with confidence, becoming a travel agent could be your ideal career path.

Responsibilities

A travel agent is responsible for helping customers to plan and book their travel and find package holidays. Their key responsibilities are as follows: 
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    Engaging with customers Talking with customers about their travel needs and preferences and discovering travel plans or a package holiday that works for them. Using vendor databases and existing travel client relationships to find flights, trains, hotels, cruises, tours and excursions to offer customers.

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    Researching travel options Finding suitable travel options for customers’ needs, calculating costs and presenting them to the customer. Using sales skills and techniques to help customers choose a travel option to book.

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    Making bookings Using online vendors and direct client contacts to book travel and accommodation for customers. Compiling and sending itineraries and plans of all travel, stays and excursions to customers.

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    Sharing travel knowledge Building knowledge of destinations and travel options by studying and visiting different locations, staying in recommended hotels and going on tours and excursions. Using this knowledge to advise clients about passports, visas, vaccinations, tours and vehicle hire on their trip.

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    Managing customers’ bookings Keeping up to date with customers’ bookings and informing customers of updates, changes to flight times or cancellations. Arranging refunds when needed and handling complaints from customers.

Key Skills & Traits

Good travel agents have built a range of skills, the most important being communication and customer service, as well as attention to detail and selling tactics.

Information technology

Confident use of main computer software, travel booking and reservation systems, and online payment platforms. Knowledge and experience with social media and email for marketing purposes.

Communication skills

Strong verbal and written communication skills to explain and share information clearly and effectively with customers, colleagues and suppliers. Active listening skills in conversations with customers, and handling customer concerns with empathy and understanding.

Organisation

Organisational skills to manage complex booking systems, itineraries and detailed documents. Managing clients, suppliers and resources effectively for efficient workflow.

Sales and negotiation

Sourcing tailored travel solutions for customers and using sales skills to secure deals. Negotiating with travel suppliers and providers to get the best package for customers, and upselling services and excursions to customers.

Customer service

A desire to help people with their travel plans and tailor bookings to each customer’s needs and preferences. Strong professionalism and consistency, especially when resolving issues and handling complaints.

Patience

Ability to be patient with customers and their needs, and to work under pressure when handling deadlines, or unexpected travel issues. Skills to remain professional, friendly and calm when helping customers who may be worried or frustrated facing travel issues.

Attention to detail

A keen eye for accuracy in managing itineraries, handling times, dates, passport numbers and costs. Proficiency in identifying discrepancies and anticipating challenges to ensure smooth customer experiences.

Interest in the Travel Industry

Knowledgeable about geography, the wider travel industry, transportation and holiday locations. Ability to share details about visas, vaccinations and other key information

Education & Qualifications

Anyone can become a Travel Agent—no formal degree required! While some employers may value qualifications in travel, tourism, or business, what really matters is your ability to listen to clients, create tailored experiences, and deliver outstanding customer service. Many successful Travel Agents began with a passion for travel, a friendly personality, and the willingness to learn the industry from the ground up.

Success in this field is built on communication, attention to detail, and destination knowledge. Whether you're working in a high street agency, for an online travel company, or running your own business, the key to success is understanding your client’s needs and delivering memorable journeys.

Lifestyle

A career as a travel agent is a good option for people who are enthusiastic about travel, with lots of opportunities to travel for free and at reduced rates through work. This career is a good option for any travel enthusiast who might describe themselves as a "people person", and finds it rewarding to help others.
75%
Remote Suited
Many travel agents work remotely through online-only or flexible agencies or as independent agents. Employers may expect customer meetings in person.
60%
Stressful
This job can become stressful with unexpected issues such as cancelled flights and handling distressed customers, which can also happen outside work hours.
50%
Work Life Blance
Travel agents can work flexibly, but customer emergencies can occur at any time and timezone, impacting agents' personal time unexpectedly.
Our collection of reviews from industry professionals have scored being a travel agent as 4.5 out of 5 on average.
40/hrs
Weekly
Travel agents usually work 40-hour weeks. During peak seasons or when managing complex customer itineraries, agents may work overtime, evenings and weekends. 

Salary Data

The average salary for a travel agent in the UK is £25,000. Entry-level travel agents can expect to earn around £22,500 per year, while more senior agents earn over £36,000.

Freelance travel agents typically earn through a commission-based model, meaning income varies based on experience, client base, and specialisation. An intermediate freelance travel agent can expect to earn £15+ per hour, with experienced agents earning significantly more if they develop a strong client network and specialise in high-end travel.

Self-employed travel agents or independent agency owners have the potential to earn considerably more, depending on their business model. Some independent agents who specialise in luxury, corporate, or niche travel can generate six-figure incomes, particularly when building strong industry partnerships and loyal clientele.
£22,500

Entry

£25,000

Average

£36,000

Senior

Career Path

The career path of a travel agent doesn’t require specific education or qualifications as a starting point, and many agents come from diverse backgrounds. Some travel agents launch their careers after gaining college qualifications or degrees in tourism and hospitality, while others start in junior roles or as trainees or apprentices.

Travel agents have a number of career progression opportunities within the field, as well as options to work independently or freelance, to start their own businesses, and to step into related industries. 

Junior Travel Agent

Working within a travel agency in building customer relationships, giving advice and assisting colleagues in planning trips and holidays for customers. With support and training, a junior travel agent will start making bookings and handling payments for customers’ reservations.

Travel Agent

With more experience than a junior, a travel agent works independently to build a customer base, consult with customers, research and tailor trip options based on their needs and secure their bookings. They network and build relationships with tourism vendors to get the best deals for customers and commission rates for themselves and the agency.

Senior Travel Agent

Takes on a leadership role with the agency, handling and managing more complex travel arrangements and VIP clients. They support and oversee junior staff and may offer training or mentorship. Senior agents generally use their strong relationships with vendors to negotiate better deals and margins on bookings, often working with or specialising in more premium travel offerings.
Travel agents have multiple career paths, from climbing the ranks to transitioning into related industries.

Some agents advance within the industry, moving from junior to senior travel consultant roles, and into management positions such as branch manager or franchise manager. Others become corporate travel consultants, handling business clients with complex itineraries and corporate travel policies.

For those wanting more independence, freelancing offers flexibility, while some start independent travel businesses or franchise agencies. Specialising in luxury travel, adventure tourism, destination weddings, or ecotourism can create high-earning opportunities.

Many travel agents transition into event planning, hospitality management, tourism marketing, or PR, leveraging their industry knowledge and client management skills. Others pursue roles in education and training, coaching new agents or working within industry organisations.

With a variety of progression routes, travel agents can shape their careers to align with their passions and professional goals.

History of the Profession

The role of a travel agent started in the mid-1800s, with Thomas Cook often credited as the person who started the profession. The travel industry grew alongside developments in transportation, growing rapidly throughout the 1900s and 2000s with ships, trains, cars and planes enabling further and more accessible travel opportunities. The industry faced challenges after the advent of the internet with the availability of so many online travel platforms, and travel agents have had to adapt by specialising in niche tourism and providing customers with personalised experiences. Travel agents today combine their customer service and sales skills with technology to offer a highly tailored service to clients. 

1840s

The First Travel Agents
In 1840, noted businessman Bernardo Abreu founded the Abreu Agency in Porto, Portugal, selling train tickets to Lisbon, ship passages to and from South America, and providing passport and visa services. Around the same time, Thomas Cook in the UK started a venture that often has him credited as the first professional travel agent. His is also known as one of the first developers of “package tours”.On 5th July 1841, Thomas Cook took around 485 people on a return rail journey from Leicester to Loughborough, charging one shilling per person. This was his first excursion and is seen by many as the birth of the tourism industry. He founded Thomas Cook & Sons in 1872 with his son John Mason Andrew Cook.

1900s-1920s

The Growth of Tourism
The development of steamships, trains and early aircrafts enabled travel agents to offer many more travel options. Travel agencies started to offer international travel around Europe, to the US and beyond. During this time agencies first started to make use of advertising, promoting the far-flung destinations they could now reach.

1940s-1960s

Post-War Travel Boom
After World War II, the travel and tourism industry benefitted from the development of commercial air travel and a growth in the income and wealth of the general public. Travel agencies were at the core of travel booking and were relied on to manage flights, hotel stays, packages and more for an ever-growing pool of customers.

1970s-1980s

The Golden Age of Travel Agents
The development of computerised reservation systems like American Airlines’ SABRE revolutionised the booking process for travel agents. Travel agencies thrived in this pre-internet “golden age” where they were the key to booking travel. The new availability of long-haul flights and cruise vacations opened up the world to customers and further money-making opportunities to agents.

1990s-2000s

The Dot Com Era
The internet revolutionised tourism for the general public, who could use new platforms like Expedia, Booking.com and Travelocity to book their own trips directly. Though many people still chose to use traditional travel agencies, they experienced a sharp decline as people welcomed the convenience of booking travel themselves. Many travel agents rebranded themselves, using their knowledge to focus on niche markets and specialities, such as destination weddings, cruises and adventure holidays.

2010s-Present

Travel Agent Specialties Today
Many travel agents today offer specialist, highly-tailored and personalised services that cannot be offered by websites and AI. Many specialise in niche areas of tourism, while others are enlisted by businesses, corporations and high-end clients to manage complex travel itineraries and deal with any possible issues, restrictions or emergencies.

Reviews

We think that hearing from other professionals in the field is perhaps the best way to figure out whether a career as a travel agent could be the career for you!

Independent Travel Agent

Linda

My clients are the best thing about being a travel agent. I have been so lucky to have some amazing people who have entrusted their trips to me. I’ve made new friends and I’ve helped travellers create memories. The other best part is the people I meet who work in the hospitality industry in any given country. I’ve had so many interesting conversations with B&B owners, guides, shopkeepers, restaurant workers, taxi drivers and vineyard owners. It all comes down to the people!

💰£30,000Annual
salary
💼40Weekly hours
🏝️100%Remote suited
🤷‍♀️30%Stressful
⚖️50%Work life balance

Mid-Level Travel Agent

Jesse

I really love my job, but there are times that I hate it, but those are usually during emergencies or things out of my control, like unforeseen flight issues and hurricane season! The biggest challenge is building your clientele, then if you’re good at your job you’ll keep that clientele. I work mostly remotely with occasional in-person staff days and meetings, and I love the freedom I have to work flexible hours and from anywhere in the world when it’s my turn to travel.

💰£28,000Annual
salary
💼40Weekly hours
🏝️90%Remote suited
🤷‍♀️40%Stressful
⚖️60%Work life balance

Freelance Travel Consultant

Daniel

This job isn’t as glamorous as it sounds. It is for all intents and purposes a sales job, you have to love people and be good at communicating with and selling to them. It’s a very independent job, there is no after-hours call centre to forward clients to, if there’s an issue with one of your clients, it’s up to you to fix it, whatever the time of day. It takes a few years to build a good revolving client list, so the wage isn’t always livable in that time. If something happens and it’s your client’s fault, expect them to blame you. This job is thankless and tiring, and you don't make a lot of money at it.

💰£27,500Annual
salary
💼40Weekly hours
🏝️80%Remote suited
🤷‍♀️70%Stressful
⚖️30%Work life balance

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Resources

Want to learn more about being a travel agent? We’ve put together these resources to help you learn more about the travel and tourism industry and prepare for a travel agent career. 

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Specialisms

Travel agents can specialise in specific areas to align their careers with their interests and expertise. Whether you’re drawn to luxury, adventure, corporate, or group travel, choosing a niche can make your role more rewarding and financially lucrative. Specialising allows you to develop expertise, build a loyal client base, and access exclusive travel deals. Below are some key specialisms in the industry

Regulatory Bodies

The following Regulation is relevant to becoming a travel agent.